Luxid blog
B2b marketing strategy
Have automation, algorithms and machine learning killed the A/B test?
Has AI and automation made A/B testing obsolete? Not quite. While today’s dynamic platforms...
Why PR matters: Three things to know before you invest
Why PR matters: 3 key insights before you invest | Discover how PR builds trust, amplifies your...
Get geotargeting results by meeting your audience where they are
Geotargeting isn’t just about location—it’s about meeting your audience at the right time, in the...
“I’m just not feeling it” — Providing constructive feedback to your creative team
Providing constructive feedback is key to getting the best creative work from your team. Learn how...
Google gets us: Why GA4 is a real B2B marketing tool
GA4 is transforming B2B marketing analytics with better tracking, cross-platform insights, and...
Make your brand’s “voice” distinctive
Your brand’s voice is just as important as its visuals. Learn how to craft a distinctive,...
Effective marketing starts with strategy
A reactive marketing approach drains resources and delivers mediocre results. Learn why effective...
How to meet your marketing goals in 2025
To reach their marketing goals in 2025, B2B companies must embrace transformation: mastering data,...
Efficiency will be key to CMO success in 2025
Efficiency is the key to CMO success in 2025—discover smart strategies to balance brand building,...