Luxid blog

    Boosting Marketing knowledge with benchmarks

    Reading time: 5 mins

    Connecting the dots between powerful knowledge and successful sales.

    Customer knowledge feeds sales success

    Reading time: 4 mins

    The data your company owns can be converted into knowledge – and more importantly into revenue –...

    From Knowledge analytics to insights – help from machine learning

    Reading time: 5 mins

    the ways in which machine learning can help to produce more precise knowledge from the data sources...

    Which data sources to integrate to gain from big knowledge

    Reading time: 5 mins

    The more data sources you integrate, the richer and the more valuable the knowledge.

    Essential customer knowledge to gather along the buyer journey

    Reading time: 3 mins

    In this article, we look at the kinds of knowledge that you have to gain along the buyer journey in...

    Customer experience modelling—best practises with data

    Reading time: 3 mins

    A company’s staff may have a very narrow understanding of what is happening in its customer buying...