Data & Performance
So, how do you find the right analytics solutions, centralise data and improve ROI? It’s a lot to juggle. That’s why we’re here to help you find the performance marketing capabilities that are best suited to your business needs.
Build capabilities and become data-driven
Increased sales, improved customer satisfaction and more personalisation. Data-driven marketing is the key to unlocking new insights into your customer base.
Data Maturity
Using our ready-made framework, we develop a strategy based on the maturity of your data and analytics. This way, you benefit from a tailor-made strategy that fits your unique business needs.
360 BI dashboards and KPI workshops
We break these projects into 3 simple phases: developing a plan for analytics and KPIs, moving required data into the cloud platform and then connecting to a BI dashboard. With BI dashboards, customers can drive cost savings, remove human error and standardise reporting formats for easier, more effective decision making.
Implement data leadership
Would there be a game if nobody’s keeping score? Implement data leadership to drive motivation, reach your KPI goals and attain new heights.
Marketing data lake
Leverage state of the art cloud platforms to centralise your data and make marketing part of the bigger picture. This paves the way to dashboards, AI solutions and advanced analytics.
Enhance performance with AI and advanced analytics
It looks like AI is here to stay… So why not leverage automated decision making and predictive analytics to do the dull parts of the job?
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Build and streamline marketing technology
Keep a lean, mean marketing machine. Make sure all your new, powerful capabilities are all working together in harmony and with efficiency.
Marketing data lake setup and integration
Leverage state of the art cloud platforms to centralise your data and make marketing part of the bigger picture. This paves the way to dashboards, AI solutions and advanced analytics.
System integrations
Get the right data in the right system and at the right time so your systems can cooperate. This is the key to an efficient and productive relationship between marketing automation and sales.
Data enrichment
Augment your AI or dashboard and never run out of data. With our solutions and the help of 3rd party vendors, we can automate your data to be enriched with additional information – such as firmographics.
Automated AI Solutions
After a successful PoC, operationalise your AI with marketing automation and start acting instead of reacting. The AI will help you prevent customers from churning and leads from getting away.
SSAB
The global steel company wanted to improve the quality of leads generated for sales, shorten the sales cycle and make better use of data to improve customer journeys.
F-Secure
From company information database to effective lead scoring and automation system.
Visma
Automated Telemarketing Process to consolidate all data, automated prospect management processes, and clarification for all parties involved.