Luxid blog

B2b marketing strategy

    What to watch in 2026: US market trends and change management

    Reading time: 4 mins

    Chris Eifert, Managing Director of Luxid US, shares what’s top of mind for 2026 — from talent and...

    Microphone with green squares in the background

    Why brand awareness deserves a place in your marketing strategy

    Reading time: 5 mins

    Brand awareness is the engine that makes lead generation more effective, predictable, and scalable....

    Unveiling the quiet influence of B2B’s hidden buyers

    Reading time: 7 mins

    For hidden buyers, marketing is about much more than sales. You can position your brand as a...

    Stories are your greatest audience strategy

    Reading time: 6 mins

    Stories are your greatest strength. And the best stories work in different ways for different...

    Luxid Named as a Top Global B2B Marketing Agency in B2B Marketing’s “Global Agencies Benchmarking Report”

    Reading time: 2 mins

    Luxid's inclusion demonstrates successes amid global expansion.

    Why sales tech not just martech makes the difference in B2B Growth

    Reading time: 3 mins

    B2B has martech but needs sales tech to connect sales and marketing for growth. Sales sequencing...