ecommerce Centers of Excellence
From AI and hyper-personalization to composability, ecommerce is transforming at a relentless pace. Yet most ecommerce teams run lean and lack the bandwidth to evaluate and implement the right technologies.
We can help. Luxid specialists plug into your team, enabling you to create an ecommerce Center of Excellence with next generation performance and capabilities.
Luxid specialists deliver
Scalable cross-channel campaign creative
Lead flow optimization for reduced reliance on media spend, better ROAS and greater CRM efficiency
High performance content localization and transcreation
System and process review, analysis, and optimization
Better ROI and sales growth with targeted data-driven PPC
ecommerce stack re-platforming to a composable architecture
What are your ecommerce challenges?
Huge competition, limited resources, diminishing ROAS, constant technological change and increasing customer expectations. If these sound familiar, you’re not alone—every retailer is facing an increasingly complex and competitive business environment.
Luxid can help you meet these challenges quickly and cost effectively. We offer:
- A holistic, data-driven approach to cross-channel ecommerce (or CXM) through a single engagement
- Pick-and-mix services across martech, CRM, media & PPC, creative, UX and data analysis
- A flexible and agile performance-driven service that can pivot based on short-term targets and priorities
- Proactive, expert consultancy coupled with affordable, scalable delivery
- A partner that’s big enough to deliver, but small enough to offer the ongoing effort and value that your brand deserves
Transform your ecommerce capabilities
We can help you to develop and run an ecommerce Center of Excellence, allowing more focus on owned channels, less reliance on media spend, and activity that raises ROAS.
Our intelligent end-to-end service is driven by performance targets, enabling you to prioritize individual initiatives while working towards an overall modernization strategy.
We can start small, scale as we prove value and efficacy, and work seamlessly alongside your brand agency.
Martech optimization
Audience segmentation and nurture flows
Targeted data-driven PPC to drive better sales and ROI
UX design and development
Content creation and transcreation across ecom, influencer, search and retail media
Migration to a composable commerce ecosystem
Maximize paid campaign performance and sales conversion
Connect with more ready-to-buy customers, and convert their interest into sales more often. Our PPC experts have a wealth of experience in:
Reach the right audiences through Paid Social and Google Ads
Do your marketing campaigns provide a steady stream of meaningful results? Are you able to design and prioritise your marketing around what has the biggest impact for your business?
Channel and audience analysis
We start with the holistic analysis of your digital landscape including social accounts, audiences, markets and competitors.
Account audit
Full audit of Google and paid social ad accounts, campaign structure and targeting.
Optimisation Strategy
Optimised plan based on your digital sales and business growth objectives.
Campaign build and asset creation
Entire campaign set-up, from messaging and creative to optimising shopping feeds and building reporting architecture.
Campaign management, optimisation and testing
Iterative optimisation based on campaign performance data, plus experimentation to maximise profitable, sustainable digital sales growth.
Scaling
Once mature operating model established, extend campaign to new audiences, markets, channel.
Grow sales through advanced analytics
How much do you really know about how your marketing is performing? After sales, the most important thing your platform can deliver is high quality customer data.
Turn data into opportunities
Our data scientists and analysts turn data into actionable insight, enabling you to:
- Understand customer churn and prevent it from happening
- Match your products and services with leads and customers to increase sales through better targeting and personalized experiences
- Identify highest value opportunities to prioritize your activities around them and increase sales
- Know which leads have the best conversion probability so you can prioritize sales team time and marketing investments
- Calculate your marketing’s precise impact on the bottom line
S Group
S-market’s growth team needed an innovative solution to solve a major business challenge: how to increase customers’ weekend shopping at S-markets?
Fujitsu
Smart use of Google Ads helped Fujitsu move from low awareness in the Finnish B2B market to clearly exceeding industry benchmarks.
Amazon Web Services
How we helped AWS Partners move from a pandemic-imposed marketing roadblock to new horizons.