Luxid blog
B2b marketing strategy
The power of video storytelling: People over products
Video can turn B2B complexity into simplicity and human-based storytelling is so powerful when...
Awards shortlisting is a testament to Luxid’s talent and innovation
Luxid is shorted at the Global Social Media Awards for Atea, Outokumpu and MSD recognising the...
What success looks like in data-driven marketing transformation
Luxid researched over 70 B2B and B2BC companies to understand the business success factors of...
How aligning brand marketing and demand generation can drive business growth
A symbiotic relationship between brand and demand and between marketing and sales can drive both...
Unlocking the potential of a new tech stack in marketing
A new tech stack can improve efficiency and results in marketing. But you must undertake the right...
How to choose the MarTech platform that's right for you
A martech platform can deliver the right message to the right person at the right time. However,...
Back to Basics: Simplicity is Key for Your B2B Marketing Strategy
Learn how your business can break down complex B2B (business-to-business) concepts into engaging...
How an ad funnel can drive sales and increase customer lifetime value
Supercharge sales and customer lifetime value with an ad funnel! Engage your audience on a...
Getting to grips with generative AI and copyright law
Generative AI has the potential to transform content marketing, but the rules on copyright vary...