Luxid blog
Content strategy
Featured post
The power of video storytelling: People over products
Video can turn B2B complexity into simplicity and human-based storytelling is so powerful when taking customers along the end-to-end journey.
Recent posts
What’s transcreation and why do you need it?
Learn the difference between transcreation, translation and localisation and how to use it in...
Back to Basics: Simplicity is Key for Your B2B Marketing Strategy
Learn how your business can break down complex B2B (business-to-business) concepts into engaging...
Unlocking the power of AI in marketing
The launch of ChatGPT and other generative AI apps has opened up huge opportunities for marketing....
Why good creative is great for business
Unlock the power of imagination to see how good creative informed by data can drive outstanding,...
Is AI the solution to all your content creation challenges?
We have been testing AI tools in various ways in the past months. Here are some practical examples...
Creative concepts with the strength to last - Outokumpu Big Long Idea explained
Our Big Long Idea methodology creates this synergy by focusing on developing a compelling central...
How to break through the B2B content production bottleneck
It’s hardly a secret that tensions exist between sales and marketing departments. Nowhere is this...
Content conundrums –guesstimate your expertise
There are plenty of improvements that can be made since some old bad habits seem to overshadow the...
3 content marketing trends to look out for in 2022
As a content marketer, you know how important it is for your content to increase audience...