Luxid blog

Data driven b2b marketing

    Abstract close-up of green glass-like cubes with glowing yellow light reflections, creating a futuristic and digital aesthetic.

    Smart B2B brands are investing in podcasting to drive emotional engagement with their audiences

    Reading time: 4 mins

    Podcasts are fast becoming an essential way for B2B brands to tell powerful stories and make...

    How to build martech that stands the test of time

    Reading time: 4 mins

    Marketing technology enables business success. But to drive MarTech ROI, you must: align sales, IT...

    Blue cubes

    Smarter touchpoints and targeted activation can unlock the power of ABM

    Reading time: 7 mins

    Struggling with long B2B sales cycles? Discover how smarter touchpoints and targeted ABM activation...

    Do you know how to measure ABM success? Track these key metrics to become an expert

    Reading time: 3 mins

    Learn how to measure Account-Based Marketing (ABM) success by tracking the right KPIs – from ROI...

    The relentless pressure on marketers to justify budget raises important questions for C-suite

    Reading time: 7 mins

    B2B marketers face growing pressure to prove ROI. Learn how to track brand and performance impact...

    How SSAB is working with Luxid to increase sales through digital transformation

    Reading time: 4 mins

    B2B buyers expect personalization and value in marketing. SSAB worked with Luxid to overhaul its...